BRIEF
This project aimed to create a visually compelling and informative 24" x 24" infographic poster about the gig economy and side hustles. By leveraging basic design principles like typography, hierarchy, and grids, the goal was to effectively engage viewers. Careful selection of imagery and iconography, customized to the target audience, aimed to seamlessly guide viewers through the content. Clear typography hierarchy and layout were essential for concise communication. An appropriate color palette and composition principles ensured a visually stimulating and dynamic design.
CHALLENGE
In this project, my aim was to introduce graphic design students who are nearing graduation to the gig economy, providing an alternative career path for those uncertain about their future. Recognizing that many students may be unfamiliar with this concept, I opted for a straightforward and minimalist design to ensure clarity and prevent overwhelm. By presenting the information in a digestible format, my goal was to offer students the opportunity to explore a different avenue post-graduation.
ROLE
Visual Designer, Photography, Print Graphics, Mockups, Concept
APPLICATIONS
Adobe Illustrator
CLIENT
Class Project
DESIGN
In this project, I faced the challenge of simplifying a complex topic while maintaining an elegant aesthetic. Through careful consideration of typography and layout, along with a subtle, monochromatic background, I successfully achieved this goal.
DESIGN TEMPLATE
DESIGN SKETCHES
RESEARCH
MOCKUPS
REFLECTION
Overall, this project provided an enjoyable opportunity for me to delve into a topic that was previously unfamiliar to me. The process of researching and working on something new allowed me to expand my knowledge and skills, which is always a rewarding experience for me. I find great satisfaction in the journey of learning and growing while tackling creative challenges like this one.
